Checking a subscriber
Priya Sharma, growth lead at BigCo, asked whether a customer who complained was still getting marketing email. Memtro found the subscriber by email and showed their tags and the date they had unsubscribed.
Bento + Memtro
How many active subscribers do we have, and which tags does this customer carry?
Bento shows you subscriber, user and unsubscribe counts for your site or a segment, and one subscriber's tags and whether they are unsubscribed. Memtro also reads tags, custom fields, segments, broadcasts and sequences. When asked and granted, it can track an event, import or update a subscriber, or change their email. It can add or remove a tag and set a field. It can subscribe or unsubscribe someone, create or discard tags, create fields and draft a broadcast. It can send an email, add an email to a sequence and edit a template. Each Bento site is connected separately.
In Memtro
What you can do with Bento in Memtro
Ask in plain English from chat, your editor, a scheduled job or your own agent. The model picks the right Bento tool, reads what it needs, and answers with the source cited.
What it does
- 01Counts users, active subscribers and unsubscribes for the site or one segment.
- 02Finds one subscriber by email with their tag names and whether, and since when, they are unsubscribed.
- 03Lists tags, custom fields, segments, broadcasts by status, and sequences with each email's subject and stats.
- 04When asked and granted, tracks an event, which can start automations that email the person, or imports a subscriber without starting any.
- 05When asked and granted, adds or removes tags, sets fields, subscribes or unsubscribes someone, changes an email address, or creates tags and fields.
- 06When asked and granted, drafts a broadcast that sends nothing, sends one email, adds an email to a sequence or edits a template.
Acts when asked
When you ask it to
These tools change something in Bento. The model is told to use them only when you ask for exactly that, and an administrator grants each one by name to the teams that may use it; a personal connection acts only after its owner allows it.
- 01Track an event for a subscriber (can start automations that email them)
- 02Import or update a subscriber, with tags (no automations)
- 03Add a tag to a subscriber
- 04Remove a tag from a subscriber
- 05Set a custom field on a subscriber
- 06Re-subscribe a subscriber to email
- 07Unsubscribe a subscriber from email
- 08Change a subscriber's email address
- 09Create a tag
- 10Discard a tag
- 11Create a custom field
- 12Create a broadcast draft for a segment or tags (not sent)
- 13Send an email to one recipient
- 14Add an email to a sequence (live sequences send it)
- 15Edit an email template's subject or HTML
In practice
Ask it like you would a colleague
Once Bento is connected, these are the kinds of things people ask. Plain questions, no syntax. If the answer lives partly in another system you have connected, Memtro looks there too.
Bento + Memtro
How many active subscribers does the site have?
Which tags does dan@acme.example carry, and is he unsubscribed?
Which broadcasts are scheduled to send?
What emails are in the onboarding sequence, and how are they doing?
Add the beta-tester tag to priya@bigco.example.
A broadcast draft
Sarah Chen, marketing manager at Acme Ltd, asked Memtro to draft a product update for the trial users segment. With the action granted, Memtro created a broadcast draft that sent nothing, ready for her team to review and schedule in Bento.
Teams
Where it fits
The teams that lean on Bento most, a question each of them asks, and what they connect beside it.
- MarketingSpend, leads and reputation in one conversationMarketing lead, Performance marketer, Content and SEO, Brand and community“How did last week's LinkedIn and Google campaigns do, and which leads reached the pipeline?”Used alongside Google Ads, Meta Ads, HubSpot, Google Analytics 4, Brevo and 7 more.
- SalesWalk into every call briefedAccount executive, Account manager, Sales leader, Sales operations“Brief me on BigCo before the 3pm renewal call”Used alongside HubSpot, Help Scout, Xero, Gmail, Google Calendar and 6 more.
- LeadershipOne question across the whole companyFounder, Chief executive, Department head, Board member“What happened with our top ten accounts this week, and is anything at risk?”Used alongside HubSpot, Help Scout, Xero, Stripe, Linear and 6 more.
Better together
Works with
A record in Bento is rarely the whole story. Connect the systems that hold the rest and Memtro checks them together, then remembers what it learned so the next question starts further along.
- CRM and salesBento with HubSpotContacts, companies, deals and tickets, with the rest of the company's memory attached.
- CRM and salesBento with SalesforceAsk your CRM questions in plain English, down to the SOQL.
- CRM and salesBento with Twenty CRMObjects, fields and records from the open-source CRM, and records it can create and change when you ask.
- AnalyticsBento with Google Analytics 4Ask your traffic questions in plain English and get the numbers back.
- AnalyticsBento with Plausible AnalyticsAsk about your website traffic in plain English.
- AnalyticsBento with UmamiAsk about your website traffic in plain English, without sending anybody to a dashboard.
- Content and webBento with AhrefsBacklinks, rankings and keyword data from Ahrefs, on demand, and tracking set up when asked.
- Content and webBento with WordPressYour blog and site content, searchable in Memtro, and edited when asked.
- Content and webBento with WebflowSite pages, CMS content, form leads and orders from Webflow.
Also in Marketing automation
Using something else for the same job, or both? Each connector has its own tools; connect as many as you like.
ActiveCampaign- Brevo
- Customer.io
- Marketo Engage
- Account Engagement (Pardot)
- Mailchimp
Klaviyo- beehiiv
- Kit
MailerLite- Campaign Monitor
GetResponse
Instantly
lemlist
Drip- EmailOctopus
Omnisend- Buttondown
Mailjet
Moosend
Smartlead- Formbricks
- listmonk
- Mautic
- Loops
Iterable
Dotdigital
Flodesk
LoyaltyLion
Benchmark Email
Braze
Sender- SendPulse
- Bitly
Rewardful
Mailshake
SurveySparrow
Retently
Setup
How to connect
Connect withPublishable key, secret key and site UUID
- 1
In Bento, open Settings → API Keys. Each site has its own keys and UUID.
- 2
Open Connections → Bento in Memtro and paste the Publishable key, Secret key and Site UUID.
- 3
An administrator grants actions such as send an email or unsubscribe a subscriber by name to the teams that may use them.
- 4
Ask how many active subscribers the site has.
Also works from
Chat in the dashboard, the OpenAI-compatible API, scheduled jobs, and any MCP client: Claude Code, OpenCode, Cursor, Claude Desktop. The Bento tools are the same everywhere.
FAQ
Questions
Can Memtro change anything in Bento?+
Only when you ask, and only what it has been granted: track an event for a subscriber (can start automations that email them); import or update a subscriber, with tags (no automations); add a tag to a subscriber; remove a tag from a subscriber; set a custom field on a subscriber; re-subscribe a subscriber to email; unsubscribe a subscriber from email; change a subscriber's email address; create a tag; discard a tag; create a custom field; create a broadcast draft for a segment or tags (not sent); send an email to one recipient; add an email to a sequence (live sequences send it); edit an email template's subject or HTML. Every other tool reads, searches or lists. The Connections page labels the tools that act, an administrator grants each one by name to the teams that may use it, and a personal connection acts only after its owner allows it.
Who can use a Bento connection?+
A personal connection serves only your own requests. A shared connection serves the organisation: everyone, or only the teams an admin chooses. Admins can always add shared connections; other members need the permission.
Does Memtro store my Bento data?+
Credentials are encrypted at rest. Tool results are cached briefly so agent loops do not repeat identical calls, and the facts the model extracts are saved to your organisation's memory with provenance (system, record and link) so they can be checked and superseded.
How do I connect Bento?+
Publishable key, secret key and site UUID. In Bento, open Settings → API Keys. Each site has its own keys and UUID.
Connect Bento in a few minutes
Seven-day free trial, then one monthly price per organisation. Connectors, jobs and memory are never metered.