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Google Business Profile + Memtro

Google reviews, calls and directions for every location.

Memtro connects to Google Business Profile to read your locations, Google reviews and replies, and the Performance API: calls, direction requests, website clicks, profile impressions on Search and Maps, and the search terms that surface your listing. Ask how a branch is doing, which reviews are unanswered, or what people searched to find you.

What you can do with Google Business Profile in Memtro

Ask in plain English from chat, your editor, a scheduled job or your own agent. The model picks the right Google Business Profile tool, reads what it needs, and answers with the source cited.

01

Multi-location review triage

An operations manager asks for new reviews across all branches since Friday, and which ones are still unanswered, without opening each listing.

02

Local marketing report

Marketing asks for calls, direction requests and website clicks per location for the quarter and the top search keywords, straight from the Performance API.

  • All locations in your account with address, category and Maps link
  • Google reviews with star rating, text and owner reply
  • Rating summary: average, distribution, reply rate
  • Calls, direction requests, website clicks, bookings and impressions per date range
  • Monthly search keywords that surfaced each location
  • Hourly sync of new reviews

Ask it like this

Questions people ask once Google Business Profile is connected. In agent mode each one also checks the other systems that know about the same people, companies or identifiers.

  • ›How many calls and direction requests did the Manchester store get last month?
  • ›Show the latest Google reviews for our Leeds location
  • ›Which locations have unanswered reviews?
  • ›What search terms bring people to our profile?
  • ›What is the average rating across all locations?

Where it fits

Teams that get the most from Google Business Profile in Memtro, with the rest of their stack attached.

Better together

A record in Google Business Profile is rarely the whole story. Connect the systems that hold the rest and the agent cross-references them by default, then remembers what it learned so the next question starts further along.

Also in Social and reputation

Using something else for the same job, or both? Each connector has its own tools; connect as many as you like.

How to connect

  1. 01Request Business Profile API access for your Google Cloud project (GBP API contact form) and enable the Business Profile APIs.
  2. 02Click Connect Google Business Profile and sign in with a Google account that owns or manages the profile.
  3. 03Memtro lists your accounts and locations; pick one in any question.
Also works from

Chat in the dashboard, the OpenAI-compatible API, scheduled jobs, and any MCP client: Claude Code, OpenCode, Cursor, Claude Desktop. The Google Business Profile tools are the same everywhere.

Clients and agents →

Questions

Can Memtro change anything in Google Business Profile?
No. The Google Business Profile connector is read-only: every tool reads, searches or lists. Nothing is created, sent, updated or deleted, and the credentials you give it should be read-only too.
Who can use a Google Business Profile connection?
A personal connection serves only your own requests. A shared connection serves the organisation: everyone, or only the teams an admin chooses. Admins can always add shared connections; other members need the permission.
Does Memtro store my Google Business Profile data?
Credentials are encrypted at rest. Tool results are cached briefly so agent loops do not repeat identical calls, and the facts the model extracts are saved to your organisation's memory with provenance (system, record and link) so they can be checked and superseded. An hourly sync anchors recently changed Google Business Profile records into memory as entities.
How do I connect Google Business Profile?
OAuth. Request Business Profile API access for your Google Cloud project (GBP API contact form) and enable the Business Profile APIs.

Connect Google Business Profile in a few minutes

Seven-day free trial, then one monthly price per organisation. Connectors, jobs and memory are never metered.